Tag: revenue management

Insider Tips on Price Tiering: How to Optimize Daily Revenue

  Meet Your Coach Johnathan Capps, VP of Revenue at Charlestowne Hotels, points to his team’s comfort and trust with RoomKeyPMS software as important factors in their success, and describes how revenue managers at Charlestowne Hotels locations across the U.S. can find value in RoomKey’s price tiering feature. Why Charlestowne Chooses RoomKeyPMS RoomKeyPMS has been

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How to Target Your Ideal Hotel Guest on Facebook

Digital marketing and social media are increasingly important in influencing traveler choices. In fact, 33% of people who use social media for travel research end up switching hotels. Facebook is particularly useful in finding relevant audiences, and hotel managers can take advantage of this social platform to reduce advertising costs and increase conversions. Our guide

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Hotel PMS Vendor Selection

When hoteliers look at potential PMS software providers, there is much to consider. We’ve posted on this previously as seen within The Buyers Guide for Purchasing a PMS, however some interesting points about experience have come up in many of our recent conversations with hoteliers. Good questions are being asked: do your staff understand the hotel process

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Revenue Management Software Is Here To Stay

Ten years ago the role of the revenue manager in a hotel consisted of compiling historical booking data into complex excel spreadsheets and analyzing this data to predict market demand and dynamically price accordingly. The role and value to the property of a revenue manager has changed significantly since then.  With information available to a

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