Tag: PMS

How to Target Your Ideal Hotel Guest on Facebook

Digital marketing and social media are increasingly important in influencing traveler choices. In fact, 33% of people who use social media for travel research end up switching hotels. Facebook is particularly useful in finding relevant audiences, and hotel managers can take advantage of this social platform to reduce advertising costs and increase conversions. Our guide

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3 Ways to Sync Your Online and Offline Booking Efforts

Maximizing your bookings is the key to your hotel’s success. To do so, you’ll need to target potential guests through both online and offline channels. Up to 60% of online bookings come from OTAs. But that doesn’t cover bookings made directly on your site or offline bookings done via travel agents, walk-ins and other more

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Google Hotel Ads Commission Program – What Do You think?

As of June 1, 2016, all hotels using WindsurferCRS will automatically be opted into the Google Hotel Ads Commission Program. The SHR/Google Hotel Ads Commission partnership will see hotel ads appear globally on google.com and Google Maps, wherever travellers are shopping for hotels on their desktop or mobile devices/tablets. There is a lot of discussion around this topic

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Independent Hoteliers: A Booking War?

https://youtu.be/qeefSTrkvrk Great read…..why Independent Hoteliers should take note of hotel chains direct booking´s drive. Is there a war brewing? What do you think? Read the full article here

The Buyers Guide for Purchasing a PMS

The core of all hotels, is their Property Management System (PMS). To change that PMS can be a lengthy and if not done properly, a costly experience. This change has even been equated to a root canal. Just as no one wakes up one day and says “it’s time for a root canal” when they

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Why Hoteliers Need to Pay Attention to Snapchat, Now!

At RoomKeyPMS, we continue to evolve our social media platforms. Did you know Snapchat has the potential to be the next great story telling platform for hoteliers. Snapchat is no longer just for teenagers. So why as hoteliers do we need to pay attention to Snapchat and start, immediately, experimenting with it? The answer is

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Featured Client Pacifica Hotels

  Hospitality Management by the Sea – Pacifica Hotels has a proud history of managing high-quality properties in premier coastal destinations and has been consistently listed in the top 10 Hotel Management Companies in the United States by Hotel Business magazine. Drop by the Wayfarer in Santa Barbara! Now Open! The Wayfarer is your doorway into unforgettable experiences

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