Video

Become A Black Belt in Overbooking

IDeaS Revenue Solutions and RoomKeyPMS recorded a joint webinar Apr. 4, 2019, designed to bring together the best of both worlds when it comes to a PMS and revenue management – and hear directly from Charlestowne Hotels, how to benefit from both!

At its core, revenue management is about maximizing revenue during high demand periods. Pricing plays a key role, but the greatest opportunity to realize peak performance is to strategically overbook. And that can be a scary thing. The overbooking risk and potential guest issues can be a point of anxiety. However, hotels that take a hard pass on overbooking are missing out on prime occupancy during peak ADR periods and the higher profits that go with it. And then hear how Johnathan Capps of Charlestowne Hotels, uses both IDeaS and RoomKeyPMS in his everyday operations.

In this video, you will learn how to master the delicate art and science of strategic overbooking to drive greater profitability at your hotel.

Additionally, discover how to:

  • Understand wash rate by market segment
  • Upsell for success
  • Balance revenue optimization and guest satisfaction

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